Content Specialist

  • HP|konnect
  • Dublin, Ireland
  • 08/05/2018
Permanent Digital Marketing

Job Description

Content Specialist - Dublin City

HP|konnect has a great opportunity for a content specialist. My client is within the SaaS industry and has bootstrapped their way up to where they are today. You will play an active role in the digital marketing team creating content, their social media platforms and email marketing campaigns. The content specialist will maintain a strong presence on many social media platforms and help create and publish content that is relevant to their client base. The content specialist will regularly analyses and report on activity on social media networks as well as email marketing campaigns and report to the marketing manager on findings.

The Company:

My client is within the SaaS industry and provided a unique software to a wide range of clients. My client has generated their leads from clever marketing techniques that keeps just getting better and better.

Responsibilities:

  • Write appealing and creative content for all social media platforms.
  • Be able to create email marketing campaigns
  • Respond to any client engagement via any social media platforms.
  • Research to find appropriate articles, stories, resources or other content that is relevant to client base.
  • Use google analytics to assess trends and activity on the website
  • Review data on the performance of social media platforms and adjust plans or strategies to optimise research.

Skills:

  • Must be a creative self-starter who is comfortable with both taking initiative and working in collaboration.
  • knowledgeable CRM and Google Analytics (basic to intermediate).
  • Detail orientated and with strong written and verbal communication.
  • Search Engine Optimisation experience would be a bonus.

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